BRUNO VASSARI WHITE Targeted Brightening Care Gel Cream (For Body) 100ml

Intensive Gel-Cream for hyperpigmented areas

The skin on our bodies doesn't have uniform pigmentation. More sensitive areas or those exposed to friction, such as elbows, armpits, and groin, can develop a darker coloration that intensifies with skin aging and sun exposure. Due to various factors, including hair removal, sun exposure, the aging process, hormonal changes, and genetics, these areas can become hyperpigmented, resulting in a dark color that poses an aesthetic concern for some people.

Targeted Brightening Care is a skin-friendly treatment for localized hyperpigmentation. Its progressive brightening action helps regulate the biological mechanisms that cause hyperpigmentation, unifying skin tone while hydrating and protecting the skin. Its non-greasy, fast-absorbing texture allows for quick application and easy daily use.

Formulated with:

• Tranexamic acid: a synthetic molecule, similar to lysine, that inhibits plasmin. This mechanism is precisely what is used in cosmetics to improve the appearance of pigmentation, since epidermal plasmin is involved in melanogenesis. Furthermore, clinical trials have confirmed its ability to treat all types of pigmentation, especially those induced by ultraviolet light.
• Niacinamide: with anti-aging, firming, and moisturizing properties that help improve the overall appearance of the skin. It also inhibits melanosome transfer and protects DNA from UV damage. Therefore, it contributes to improved skin tone.

Both active ingredients are combined in DDS Tranexamic (5%): a combination of tranexamic acid and niacinamide encapsulated in the Deep Delivery System cosmeceutical system, a release system developed by the INdermal laboratory.

In summary, the combination of tranexamic acid and niacinamide leads to an inhibition of melanogenesis, reduces the inflammatory process related to hyperpigmentation, inhibits the transfer of melanosomes, stimulates physiological DNA repair against UV damage, and helps prevent photoaging.

This product is also formulated with:

• Bearberry extract: This plant contains phenolic acids, flavonoids, tannins, and triterpenes. Its high arbutin content helps prevent and reduce the appearance of dark spots, giving the skin a more even tone.
• Allantoin: has a calming effect.
• Sodium Hyaluronate: moisturizing agent.
• Vitamin E: an ingredient known for its antioxidant properties.

Apply a small amount daily to clean, dry skin, massaging gently with your fingertips until fully absorbed. If the treated area will be exposed to the sun, apply sunscreen.